Analyse your existing offsite SEO

So search engine optimization essentially involves making it easy for search engines to find your website and boosting your position in their rankings. But many applications that previously were remote to what we used to judge SEO no more are. Add (logical) keywords to image alt tags for any past blog posts that you think should perform well, or are already doing so. It’s not worth going back through your whole site or blog, but keep it in mind as you add new content. Although people still refer to PageRank as a major factor in ranking well in search engines, this reference is now simply shorthand for the hundreds of signals that search engines use to compile a list of the most relevant results possible for a query. Whether it is writing the most useful article about a certain topic, or ensuring that your eCommerce system is easy to use, it is important to make sure site visitors have a positive experience, because only then will they stick around.

All you wanted to know about web portals but were afraid to ask

If you’re trying to build backlinks by pushing sponsored content, it has to explicitly say “Sponsored” on it. Search engines decide rankings on what is called the results page. You will sometimes see me use the term SERP, which is the acronym for Search Engine Results Page. In a Google search, the search engine makes its decisions based on signals from websites and the person searching. Would you feel comfortable providing this website your credit card information? The SEO world can feel a little like the Wild West, while most agencies offer a good and fair service there are some that don’t. Have you ever wondered why Google.com delivers different results for a user in the US than for a user in Germany?

The secret behind ROI

Doorway pages are typically large sets of poor-quality pages where each page is optimized for a specific keyword or phrase. In many cases, doorway pages are written to rank for a particular phrase and then funnel users to a single destination. We at Hi5 Practice are here to help you peel away these layers and get you on track with a solid SEO foundation, when we build your website, so that a specialized SEO Marketing company has the resources they need to take your search engine optimization to the next level! It is not known how many users out there use the Google Toolbar, but the authors believe that they number in the millions. Google can track the entire web surfing behavior of these users. One way to approach SEO is to write catchy headlines. To protect it’s product, Google suddenly released the Penguin update and several additional updates over the next two years. The advent of Global economy nearly makes every business have an online presence.

Write a 1000+ words article, forget 500

Gaz Hall, a Freelance SEO Consultant, commented: "There are many free research tools that will allow you to see how competitive keywords are and which will allow you to target keywords you might not think of.Once you have your keywords there are many elements to your website pages that can be tailored to those keywords." The extent of the authority of a website, determines how long (or short) a keyword conquest becomes. There is no one quick fix for breaking through the rankings and getting yourself on top, unless you’re willing to pay an exorbitant amount of money for ads which are highly likely to just be ignored, anyhow. When it comes to SEO, monitoring for keywords and changes in your website’s backlink profile is one of the most tedious tasks. To increase the site speed, consider carrying a comprehensive Technical SEO, use the right image sizes, and reduce distance your content travels by utilizing CDN (content data networks).

Clarification about metrics

Much of the time, it makes sense for the search engines to deliver results from older sources that have stood the test of time. However, sometimes the response should be from newer sources of information You search ranking depends not only on the search term used, but also on where and when you perform the search. You see, when you go to Google.com and type a search, there isn't just one computer answering the name Google.com. If there was, it would have to be the fastest computer ever made. There are just too many people searching, so, each search request is divided between thousands of servers around the world. Frequently, to speed things up, your search will be directed to the server physically closest to you. But, if this is busy, it will be redirected to a less busy server. There are a number of off-page optimization strategies that can improve a website’s competitiveness within search engines. Keywords aren’t the only factor in a site’s ranking, but they help search engines find you faster. A marketer who dives deep on this topic can find dozens of opportunities to enhance their listing and earn more traffic. Because these days, it’s not enough to rank.

Little known ways to improve positioning through the use of cloaking

An authority website doesn’t necessarily have to be one of the usual big publishers. If you’re a niche website or blog with high quality, relevant content, you can be as highly regarded as any other source. The proliferation of smartphones and tablets mean more and more consumers will be viewing your website on the much smaller screen of a mobile device. For a good user experience, make sure your website is mobile responsive, rendering correctly on a desktop, laptop, tablet and smartphone. Internal linking is a really effective SEO technique – it helps search engines identify new pages on your website and indicates what your page is about. Google will bring people to your website, but engagement can help return visitors and for instance sales promotions. A shallow, highly crawlable link structure is critical to getting all of your content indexed—follow good information architecture practices.